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29 Honda Motorcycle Ads from Around The World |
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File under Ads Honda
Author: Mike Werner
Location: Normandy, France
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Some motorcycle manufacturers have a natural knack for getting really great publicity or advertisments for their motorcycles, while others don't, or barely put up a fight. After have seen Harley, Ducati, BMW and Yamaha, here are the ad efforts for world's biggest motorcycle manufacturer, Honda  .
You be the judge if their efforts have paid off. Here are 29 ads for Honda motorcycle as found across the globe.
FYI: My favorite one is the last one from Spain.
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Austria
Agency: Reichl und Partner in Vienna. Date: 2009
 Honda Goldwing. And what is your favourite toy |
USA
Agency: Miami Ad School. Date: 2008
 Honda Metropolitan Scooter. Smart, Smarter |
Indonesia
Agency: ADwork in Jakarta. Date: 2007
 Honda Scooter. Super Save fuel |
Brazil
Agency: DM9 DDB. Date: ?
Slogan: "The 1300cc that can make the engine inside your chest beat faster"
 Honda CB1300. Heart |
From DDB in 2007
 Honda Motorcycle: One of the first times you felt freedom was on two wheels |
UK
Agency: Wieden + Kennedy in London. Date: ?
Slogan: John McGuinness - "We make the footpegs 25 mm longer to stop my feet flying off over bridges"
 Honda John McGuinness - Hondamentalism |
Spain
Agency: JWT in Barcelona. Date: ?
Slogan: "If you don't use original spare parts, the original specifications of the motorbike change and it will never be the same again."
 Honda Motorcycles: Use original spare parts |
Slogan: "Respect your motorbike's identity. Use Honda original complements and accessories"
 Honda Motorcycles: Respect your motorbike s identity |
 Honda Motorcycles: Respect your motorbike s identity |
 Honda Motorcycles: Respect your motorbike s identity |
 Honda Motorcycles: Respect your motorbike s identity |
 Honda Motorcycles: Respect your motorbike s identity |
From the same agency, these are for Honda Helmets
 Honda Helmets: It's harder to save your honour than your life. Helmet Kame. Japanese for Tortoise. Centuries old technology |
 Honda Helmets: The best defence is a good defence. Helmet Kiba. Japanese for Feline tooth. Centuries old technology |
 Honda Helmets: There is no guardian angel in Japanese culture. There is no need. Helmet Ken. Japanese for Sword. Centuries old technology |
and in 2007:
Though I can't read the text, I'd bet it has to do with the Goldwing's on-board airbags.
 Honda Goldwing: |
Slogan: "Share the route with those who created it" (That's Livingstone on the Goldwing).
 Honda Goldwing: Share the route with those who created it |
and my favorite Honda ad, from JWT date 2002:
 Honda CB600F: Playboy |
Romania
Agency: Cohn & Jansen / Ashley & Holmes Date: ?
 Honda Varadero: Sibiu - Eluj via Jakarta |
same agency Date 2008
Slogan: "Fly or downfall, ghost or beast? Rumble, billow. So fast that nobody saw it"
 Honda CBR100RR: Japanese Myth |
Slogan: "There is a creature some travellers are talking about. So fast that nobody saw it":
 Honda CBR100RR: European Myth |
 Honda CBR100RR: American Myth |
Italy
Agency: LS&Partners in Rome. Date: 2008
 Honda CBR600: Since seven years at the first place in World Supersport Championship |
Germany
Agency: Scholz & Friends in Hamburg. Date: 2008
 Honda Motorcycles: Our motorcycles are 95% recyclable |
and 2007
 Honda Hornet 600: The queen is back |
Thailand
Agency: Lowe in Bangkok. Date: 2008
These ads are for Honda Locks
 Honda Locks: Office |
 Honda Locks: Home |
 Honda Locks: Street |
Argentina
Agency: Euro RSCG in Buenos Aires. Date: 2006
 Honda CBR 1000: Specifications |
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