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Ad: Toyota Car Driver= Hero, Motorcycles Riders= Bad Guys

  Posted at 06:00:00 PM
  File under  Ads
  Author: Mike Werner
  Location: Normandy, France

Toyota logo
Here's another advertisement from Japanese car manufacturer giant Toyota Open link in a new window, that (as usual) put motorcycles in a bad light. Although the media is pretty well put together - it's a game - the good guys drive a Toyota Corolla car.

The game itself is nicely done, with some interesting art work. It's done in a comic book style, and in one of the three comics, you are a hero driving a Toyota, and you end up pursuing a biker gang on sportsmotorcycles. So, yeah.... the Corolla does the miracle thing and catches up with the sportsbikes. Yes, I know... pigs do fly.

Apart from the car drivers good, bikers bad thing, it's not a bad ad. Would it make me buy a Toyota.... what do you think?

Click for bigger version of Toyote Corolla Be The Hero
Open image in a new window

Via: Ads Of The World

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