Ads: The Road Is No Place To Socialize |
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File under Ads Safety
Author: Mike Werner
Location: Normandy, France
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This is a PSAA public service announcement (PSA) or public service ad is a type of advertisement featured on television, radio, print or other media. Whereas the objective of a standard advertisement is to market a product, a PSA is intended to benefit the public interest, by raising awareness of an issue, affecting public attitudes, and potentially stimulating action. that is not targeted at motorcycle riders but should, if it works, provide some more protection for us. The three advertisements come to us from Dubai, made by Livingroom, and try to get car drivers there to stop using social media when driving.
It's an increasing problem worldwide, not just in Dubai, where cagers are using Twitter  , Facebook and/or BBM , with all the disastrous consequences.
The commercials themselves aren't very elaborate and don't really speak for themselves, apart maybe from the first one, but they are still nice.
Via: Ads of the World
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