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Brazil: 15.62% Drop In Motorcycle Sales For 2012

16
January
2013
  Posted at 08:00:00 AM
  File under  Statistics
  Author: Mike Werner
  Location: Normandy, France
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Brazil is supposed to be a growth market, one of the emerging markets, but not for motorcycles as it appears. The Brazilian federation of automotive vehicles reported a large slump in sales for motorcycles, despite the fact that car sales jumped 6.11%

Motorcycle sales throughout 2012 fell 15.62%. 1,637,481 new PTWPowered Two Wheel - motorcyles, scooters, mopeds were on the road, in sharp contrast with 2011, were there were 1,940,533 new bikes. Citing restrictions in bank credit, less people are able to buy new motorcycles, and a high number of motorcycles dealers were forced to close; a good 4% of the 2,500 dealers in Brazil closed their doors.

Honda faired the best of all manufacturers; they increased their market share from 78.82% to 79.64%. Second place went to Yamaha, who lost market share, from 11.85% to 10.50%. Suzuki, in 3rd place has a 2.11% market share.

2013 does not look good either, with pessimistic projections. According to the federation's studies, sales should not exceed an increase of 1.3%.

Via: UOL Carros



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