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Eicma 2011: MV Agusta and the Museum

9
November
2011
  Posted at 09:15:00 AM
  File under  EICMA Exhibitions MV Agusta
  Author: Mike Werner
  Location: Milan, Italy

MV Agusta logo
MV Agusta Open link in a new window, as we all know, is not only a super fast and sleek sportsmotorcycle, but a very good looking one; sexy, sleek and pretty. In fact, most MV Agusta motorcycles belong not only on a race track, but in a museum.

That's probably why the company decided to showcase their motorcycles in a museum style display at Eicma. You had to enter in one area, exit in the other. The halls are all pristine white, and all their motorcycles are displayed like works of art, master pieces that they are. Indirect lighting, corridors, hushed talking; it all reminds you of a visit to a museum (if you ever do).

Here are some of the "works of art":

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MV Agusta Brutale RR

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MV Agusta F4 RR

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They don't get any sleeker than this

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The new 675

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Pretty. So is the motorcycle.





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