 Hero Honda is not a familiar brand over here in Europe (or North America). It's a motorcycle manufacturer sprung in 1983 from the marriage of good old Honda in Japan, and Hero of India. They estimate that there are currently 20 million Hero Hondas in circulation today. Like their arch rival, Bajaj, they come out with surprisingly good ads. Here are three print ads for Hero Honda (I love the first one) - sorry, I couldn't find any bigger versions: Imagine riding those twisties... Nice play of words...
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