I'd say there are very few people in the world today that don't think that Steve Jobs  was a genius in innovation and technology. He knew not only exactly what we needed (even if we didn't), but he also knew how to bring "it" to us. A man with very rare talents, and a man to who many owe a lot.
But what if Steve Jobs wasn't the CEO of Apple , but of a motorcycle manufacturer, not a technology company? Where would he be working, and what would he have designed?
Would Jobs have been the fearless leader of high tech and very sleek motorcycle manufacturer such as Ducati or MV Agusta, or even Aprilia. Would he be making even sexier motorcycles using the available technology to its max?
Or would Jobs be running Harley-Davidson, making their models even more popular, and totally different from what bikes around the world have come to expect?
Or would Jobs have designed the Piaggio MP3 ? The model name would fit....
Personally, I would guess that Steve Jobs would have founded a company like Brammo, and sold us the idea that the Enertia is the electric motorcycle we've all been waiting for. And by now, we would have arrived at the Enertia 4S, an electric bike with 8 hours of riding pleasure, 50% faster and one you could talk to.
So what do you think Steve Jobs would have run?
That he may rest in peace. He deserves it.
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