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iPhone: BMW Motorcycles North America Introduces App

21
July
2010
  File under  BMW New Products
  Author: BMW Press Release
  Location: Normandy, France
  

Innovative app provides customized experience for BMW Motorcycle Riders.

iPhone BMW USA app
BMW logo









BMW Open link in a new window Motorrad USA today introduced a personalized iPhone application for its BMW Motorrad USA Roadside Assistance service in the United States.

BMW Motorrad USA Roadside Assistance comes standard for three years with every new BMW Motorcycle purchase. The free iPhone application, developed in partnership with Allstate Roadside Services, may be customized by BMW Motorcycle Riders and includes advanced functionality to enhance the overall BMW Motorrad ownership experience.

After downloading the application, BMW Motorrad owners will access a number of custom settings so that their BMW Motorcycle(s) are properly managed in the application.

Currently, up to four BMW Motorcycles may be imported to a single installation of the application. Each bike may be nicknamed, a unique photo may be associated to each bike, and the Vehicle Identification Number and color of each are also stored by the application.

Key features of the new application include:


iPhone BMW USA app
  • Compatibility with any registered BMW Motorrad model in the United States (models from 1981 onward).

  • Expedited handling of BMW Motorrad USA Roadside Assistance requests.

  • Automatic sharing of GPS location and motorcycle details (color, model, etc.) between the BMW Motorrad USA Roadside Assistance call center and the Motorcycle rider.

  • Direct telephone access to BMW contact information, including authorized BMW Motorrad Dealers, BMW Motorrad Customer Relations, and of course BMW Motorrad USA Roadside Assistance.

The new application is available on iTunes

Click here to see it at iTunes Open link in a new window


Now... wil BMW in Europe do the same... please.


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