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Thailand: Honda Aims To Keep Its 70% Market Share. Wait, 70%!?

23
August
2012
  Posted at 08:00:00 AM
  File under  Honda Statistics
  Author: Mike Werner
  Location: Normandy, France
click to see where Thailand is on the map

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These are incredible figures. Honda Open link in a new window has a supremacy in the Thai motorcycle market, to the tune of 70% market share. And they are going to try to keep that market share.

Honda Thailand is projecting the sale of a record 2.1 million motorcycles this year, an increase of 4% over last year. Already they have reached a sales of 1.1 million units in the first half.

Of course, we're not talking about 2.1 million Gold Wings or Fireblades, but small displacement bikes, but still... 2.1 million motorcycles sold in one country, and having a 70% market share earns some respect. What Honda sell in one country such as Thailand is more than what all the European motorcycle manufacturers make together in one year.

Via: The Nation



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