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Video: More French Safety Ads

13
November
2007
  Posted at 02:43:05 PM
  File under  Ads Video Feeds Safety France
  Author: Mike Werner
  Location: Normandy, France

As I said 2 weeks ago, the French government has stepped up their campaigns against road fatalities. They have a specific website for motorcycles, but cars aren't forgotten, especially not when it concerns motorcycles.

They've got both a print and TV ad campaign currently running in France:

French Road Safety print ad

The slogan says "You've just forgotten your indicator .... he's just a little bit dead".

The print ad is supported by a nationwide TV ad:

French Car Safety Ad Oct 2007
(29 seconds)

Click to see the Video clip

The text that appears says:
- You were just driving a little bit too fast
- You were just reading one little text message
- You were just turning without indicating
...
- You have just killed him a little bit

- On the road there are no small infringements





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