Valentino Rossi Becomes CEO Of AGV Motorcycle Helmets 29 August 2008   Author: Mike Werner   Location: Normandy, France Via: eMoto Looks like Rossi is already thinking ahead for his retirement. MotoGP has a limited shelf life, so he'll need another way of occupying himself; F1 is out, since it also requires young drivers. So now it looks like Rossi has found his new job; he has just been appointed President of the motorcycle helmet manufacturer AGV (and sponsor of Rossi). But no need to worry, the real CEO  and President of AGV, owned by the other helmet manufacturer Dainese, Lino Dainese (founder) is still the boss. Rossi's title is an honorary one, not one in which he'll decide about the P&L (Profit & Loss) of the company. But one thing is certain, Rossi has put AGV on the map... for that he gets the thanks for Dainese/AGV. According to Lino Dainese: "Valentino Rossi has been the thread, or rather the steel cable, that has managed to keep AGV connected with motorcycle racing at times when this historic firm had lost that particular verve and freshness which, from its outset, had made it become a world leader in the manufacture of crash helmets.".  He further added "Thanks to his exploits, his commitment to his craft and his enthusiasm, Valentino has nurtured the AGV brand, taking it to the highest level of the podium. That is why AGV has decided to make Valentino Rossi an Honorary President of AGV." So there you go Valentino, you've got something to do at your retirement. blog comments powered by Disqus