logo

 Video: Harley-Davidson Cologne - Bad Ass Smell

13
January
2012
  Author: Mike Werner
  Location: Travelling
Via: The Great Motorcycle Pizza Tour
click to see where USA is on the map

Harley-Davidson logo
I'm sorry, but this just doesn't do it for me. It's kind of funny, but the tag line works against the product. The product is Harley-Davidson Open link in a new window Cologne, and saying "Bad Ass Smell" is like saying your perfume smells of a public toilet.... not nice.

I realize that Harley is playing on the tough-as-nails biker image they portray in all their advertisements, and it probably works for motorcycle sales, but for perfumes?

It's almost an oxymoron, "bad ass" biker perfume Dunno Smiley

This TV commercial ran in 2008..

Harley-Davidson Cologne - Bad Ass Smell (42 seconds)

     
Click to see the Video clip


blog comments powered by Disqus